Tokens
You use Tokens in your Templates to pull in the various elements of a document (title, subtitle, images, text, objects and so on). They need to be pasted into the HTML code in the appropriate place. Tokens are also used to incorporate Components.
More about components The Tokens library is very powerful, since Tokens can also perform some quite sophisticated functions, as well simple replacement of a Token for data from the current record.
Token The Token name
Copy Token The code for the token which you can copy here and paste into your Template or Component.
Description This describes how the Token works.